Dr. Shobana Vankipuram is a board-certified family physician with more than ten years of practice who understands skin and hair problems faced by people, including those who travel and partake in outdoor activities. She is also a travel enthusiast who loves exploring new cultures and spending time in nature. Her scientific background coupled with her expertise in skin and hair care formulations enable her to create Raaka’s World’s incredible products. She and her family have traveled far and wide to destinations like Peru, Nepal, Costa Rica, Bhutan, Alaska, India, England, Hawaii, France, Continental USA, and Mexico.
For most people, finding a way to be in nature on a daily basis poses a challenge. But what if you could relive your most precious moments traveling, or simply being in nature, through your beauty products? What if these products captured the essence of those experiences through smell, sensation, texture and touch? What if, for a few seconds, you were transported elsewhere, grounded in a moment of sensorial reflection?
Inspiration for Raaka's World
During one of her travels, Dr. Vankipuram found herself in Devprayag (meaning “Godly confluence” in Sanskrit), a holy city in India where two rivers join forces to become the holiest river in Hindu tradition—the mighty Ganges.
Following her faith, she set foot into the waters to take three dips at the point of confluence—a Hindu tradition to purify soul and spirit. Upon finishing, she felt renewed, alive, and inspired. However, in the back of her mind, she wondered if, in the process, she may have contaminated the holy river with the products she was wearing in her hair and on her skin? Would those harmful chemicals taint the Ganges?
This question was an inflection point, the start of another journey that led to the creation of Raaka’s World.
Our logo - an Indian Green Parakeet embodies the spirit of travel, exploration and nature’s beauty. She named the parakeet Raaka and created a world around her for you to explore.
Our Mission
Our mission is to weave precious moments spent in nature into our beauty and wellness products, letting those experiences serve as a guiding principle to inform our collections, our shared path as a community and our individual spirituality.
Disclaimer: My brand is a reflection of my creativity and viewpoints. It does not reflect the opinions of any of the institutions I have attended or have affiliated with. Furthermore, any views or ideas I express through my brand are not meant to be construed as medical advice. My opinions and products are not intended to diagnose, treat, prevent or cure any disease.
Get 20% OFF On Your First Purchase
Do you want to Live Closer To Nature? Join Raaka's World Community to stay engaged and informed.
Get 20% OFF On Your First Purchase
Do you want to Live Closer To Nature? Join Raaka's World Community to stay engaged and informed.